Asus ZenFone Selfie: Review

It has been over six months since I've been using the Asus ZenFone Selfie (ZD551KL) and I'm ready to provide an honest review. At 5.5 inches, this phone has a large display, a feature that I've gotten used to since the last Micromax phone I used also had a large screen size. I have the black 16GB phone with 2G RAM which is currently retailing at Rs 15000. As the name suggests, the phone has a powerful front camera - 13 MP and possibly more efficient than the back camera! The only issue is that Asus as a brand is still in the process of gaining credibility. Here are the detailed pros and cons of Asus ZenFone Selfie.


1. Display and finish

The colours and full HD resolution of the display are excellent, and Gorilla Glass 4 corning provides the phone a strong finish. I have no scratches or chips but I do advice going for a flip cover for maximum protection.

2. Front and back camera

The fantastic 13 MP camera is definitely Asus ZenFone Selfie's best feature. The lighting is just excellent even in dim settings and the torch comes on automatically. The natural brightness it offers is much better than a blinding flash. However, the focus, colours and brightness could be still better. I have no complaints with the front camera - the phone will give you the best selfies you've ever taken. And if you pair it with a selfie stick, you'll never need a photographer again.

3. Memory

The 16 GB internal memory is more than enough for my needs and you can expand the phone's memory up to 128 GB. That's a great plus over phones like Moto G which don't let you expand the memory. And you never know when you might need more.

4. Speed

I've worked with really slow phones with pathetically low RAMs and this one comes as a refreshing change. The phone rarely hangs and even if it does, it recovers quickly. You can have several applications open at the same time and juggle between them seamlessly. It comes powered by a Qualcomm Snapdragon processor.

5.  Battery

As far as modern smartphones go, Asus ZenFone Selfie has a decent battery life. You don't have to charge more than once in two days unless you're a heavy user, play a lot of games or watch a lot of videos. The phone doesn't become hot easily though the 3000 mAh Li-Polymer contributes to a bit of its weight.


1. Call audio

For some reason, people aren't able to hear me very well on calls though I can hear them without any problems. This problem has presented itself since the last three months; until then everything was fine. It could be that it's an issue only with my piece.

2. Volume button 

Again, after a few months of use, the volume button began to act up and sometimes the volume would go up and down on its own. It would be great if I never had to change the volume but unfortunately, it's higher for music and lower for FM radio; which necessitates constant toggling.

Verdict: The few issues with sound aside, at Rs 15000, this phone is a steal. For a couple thousand rupees more, you can get the 32 GB version which comes with a faster 3 GB RAM.


I've also tried the Lolliflash attachment and found it to be quite effective. It's not really required for the ZenFone Selfie as it has it's own selfie beautification modes and in-built torch for low-light settings. But for phones which lack these features and simply when you're in a mood to play with your pictures, the Lolliflash is useful.

Here are five great features of Lolliflash (priced at Rs 899): 

1. A great shot from any angle: Thanks to its 360 degree rotation ability, the Lolliflash can get you a perfect picture even from awkward angles.

2. Better colours: The dual-colour LED matches the real colour of your skin tone.

3. Perfect lighting: You can choose between three brightness levels.

4. Red eye removal: Shadows and dim lighting are the culprits behind red eye in photographs; lolliflash eliminates both.

5. Colour filters: You can attach colour filers in vivid red, calm blue and bright yellow as per your preference.

All photos courtesy:

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